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Category Archives: Contextual Advertising
Webmaster Stuff
Best SES Session – Are Paid Links Evil? We’re only half-way through SES San Jose but I think we’ve already seen the best panel discussion of the event. “Are Paid Links Evil” saw Matt Cutts go head to head with … Continue reading
Deceptive Pay Per Click Ads
Ben Edelman has once again done some research, but this time he is talking about deceptive pay per click marketing. He takes search engines to tak in their practice of allowing deceptive pay per click advertising, how they profit from … Continue reading
Posted in Contextual Advertising, Google, Research
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Yahoo and Oemji.com, A Match Made in Heaven?
Lot of stuff showing up recently about click fraud, online partnerships and whose watching the store, so this one should come as no surprise, Doing Business With A Controversial Partner part of the big click fraud story on Businessweek titled … Continue reading
The Dark Side of Online Advertising
Another big click fraud report came out today, Businessweek Click Fraud The dark side of online advertising. It hits home with a lot of people because they have the same experiences with Google, if Google wasn’t so secretive about how … Continue reading
MSN Invites Advertisers to Test ContentAds
Looks like Microsoft is ramping up their advertising efforts, inviting advertisers to test their ContentAds system, which is supposed to begin this fall. Hopefully, as Jen says, this will end up running on non Microsoft sites as well, much like … Continue reading
Posted in ContentAds, Contextual Advertising, Google, MSN, Microsoft, Online Marketing, Pay Per Click, Yahoo
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